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Why The New Michigan Floral Association Website Is So Good

The Michigan Floral Association is a great organization with a fantastic new website. Here are some of the things that make their new site so excellent.
The Michigan Floral Association is a great organization with a fantastic new website. Here are some of the things that make their new site so excellent.   The MFA is special.… http://www.markandersononline.com/blog/why-new-michigan-floral-association-website-so-good/

Sending Flowers – A pleasure and a responsibility

Yesterday was the birthday of a valued employee, and I got to do one of my favorite things – send her flowers from a real local florist.
  Yesterday was the birthday of a valued employee, and I got to do one of my favorite things – send her flowers from a real local florist.   Giving flowers feels great, and… http://www.markandersononline.com/blog/sending-flowers-pleasure-and-responsibility/

Website Monitoring For Your Florist Website

A website monitoring service keeps an eye on the availability and performance of your website 24 hours a day. You never need it more than you do during peak holiday sales periods.
  A website monitoring service keeps an eye on the availability and performance of your website 24 hours a day. You never need it more than you do during peak holiday sales… http://www.markandersononline.com/blog/website-monitoring-your-florist-website/

Tim Huckabee – The Original (and Still the Best) Sales Trainer For Florists

Tim Huckabee, founder of Floral Strategies, might not be the only one doing sales training for florists but he was the original and he's still the best.
  Tim Huckabee, founder of Floral Strategies, might not be the only one doing sales training for florists but he was the original and he's still the best.   One of the… http://www.markandersononline.com/blog/tim-huckabee-original-and-still-best-sales-trainer-florists/

Yelp!, Small Businesses & The Fallacy of the Excluded Middle

Don't let hard feelings about Yelp! stop you from taking full advantage of your valuable free listing.
  Don't let hard feelings about Yelp! or a couple of bad reviews stop you from taking full advantage of your valuable free listing.   A lot of small business owner in… http://www.markandersononline.com/blog/yelp-small-businesses-fallacy-excluded-middle/

Better Flowers, Less Money – Order From A Real Local Florist

Flowers are a great gift - perfect for most people and most situations. The problem is that there are a lot of people trying to screw things up for you.
  Flowers are a great gift - perfect for most people and most situations. The problem is that there are a lot of people trying to screw things up for you.   Order-Gatherers… http://www.markandersononline.com/blog/better-flowers-less-money-order-real-local-florist/

American Institute of Floral Designers

AIFD or the American Institute of Floral Designers is an amazing organization that has worked diligently to advance the art of professional floral design through education, service and leadership for almost 50 years.
  AIFD or the American Institute of Floral Designers is an amazing organization that has worked diligently to advance the art of professional floral design through education,… http://www.markandersononline.com/blog/american-institute-floral-designers/

Yelp – A Helpful Infographic

Yelp is very important, bust sometimes daunting, to small business owners. A new infographic makes it more approachable.
Yelp is very important, bust sometimes daunting, to small business owners. A new infographic makes it more approachable.   There have been a lot of posts here about the… http://www.markandersononline.com/blog/yelp-helpful-infographic/

SEO For Florists with Ryan Freeman

Professional online marketer and SEO/SEM expert Ryan Freeman will discuss Search Engine Marketing For Florists at the 2015 Canadian Florist Business Forum.
Professional online marketer and SEO/SEM expert Ryan Freeman will discuss Search Engine Marketing For Florists at the 2015 Canadian Florist Business Forum.   Ryan Freeman,… http://www.markandersononline.com/blog/seo-florists-ryan-freeman/

Ryan Freeman - One of the Top 40 Under 40 In The Floral Industry

Ryan Freeman, creator of FloristWare and President of Florist 2.0/Strider SEO, was named one of the "Top 40 Under 40" by Canadian Florist.
  Ryan Freeman, creator of FloristWare and President of Florist 2.0/Strider SEO, was named one of the "Top 40 Under 40" by Canadian Florist.   The July 2014 issue of… http://www.markandersononline.com/blog/ryan-freeman-one-top-40-under-40-floral-industry/

How does your flower shop website look on a phone or tablet?

More florists are realizing they need a responsive website, one that looks good from mobile phone and tablets, but they aren't sure how to test their site.
  More florists are realizing they need a responsive website, one that looks good from mobile phone and tablets, but they aren't sure how to test their site to see just how well… http://www.markandersononline.com/blog/how-does-your-flower-shop-website-look-phone-or-tablet/

Website Monitoring Article – Expanded Content Text

The Floral Management article on website monitoring generated a lot of follow-up questions from florists interested in monitoring their flower shop websites so we've added some extra information on the FloristWare website.
  Additional information on using a monitoring service to track the availability and performance of your florist website is now available on the FloristWare website.   The… http://www.markandersononline.com/blog/website-monitoring-article-full-text/

Website Monitoring

Hopefully you count of your website to be available, provide a great online shopping experience and generate orders 24 hours a day. But how can you be sure?
  Valentine's Day is fast approaching. Your website sales are down, and you’ve heard from a few upset customers that your website is slow, or not working at all, but every time… http://www.markandersononline.com/blog/website-monitoring/

Protecting Your Business With a BYOD Policy

Employees will expect to use personal electronic devices in the workplace and employers need to be prepared with a BYOD (bring your own device) policy.
  Employees will expect to use personal electronic devices in the workplace and employers need to be prepared with a BYOD (bring your own device) policy.   At the 2014 SAF… http://www.markandersononline.com/blog/protecting-your-business-byod-policy/

Wi-Fi Access For Brides & Other Guests

It is now almost essential for florists to extend wi-fi access to their clients during design consultations but it much be done safely and in a way that protects the client, network and data.
Update: September 20, 2012 The producer of the The Expendables 3 has announced that his studio is going after individuals that illegally downloaded copies of that film. Really… http://www.markandersononline.com/blog/wi-fi-access-brides-other-guests/

Website Monitoring Article in Floral Management

You count on your website to serve your customers, make a great impression and generate orders 24 hours a day. But how can you be sure? A new article in Floral Management shows you how.
  Using a monitoring service to track the availability and performance of your flower shop website.   The August issue of Floral Management magazine came out today. There… http://www.markandersononline.com/blog/website-monitoring-article-floral-management/

Results From the 2014 AIFD National Symposium

The 2014 AIFD National Symposium in Chicago was very special for some great clients (and very nice people).
  The recent AIFD (American Institute of Floral Designers) National Symposium in Chicago earlier this month was great for some great clients (and very nice people).   The… http://www.markandersononline.com/blog/results-2014-aifd-national-symposium/

Website Monitoring For Florists

An upcoming article in Floral Management focusses on website monitoring - an essential for florists that increasingly rely on sales from their ecommerce websites.
  An upcoming article in Floral Management magazine focusses on website monitoring. This is essential for florists that increasingly rely on sales from their ecommerce websites.… http://www.markandersononline.com/blog/website-monitoring-florists/

First Beyond Cost Plus Sessions of 2015 Booked

New content on how florists can use advanced pricing strategies to increase the volume and profitability of their event business is coming to the GLFE and WUMFA Annual Conventions in 2015.
  New content on how retails florists can use advanced pricing strategies to increase the volume and profitability of their event business is coming to the GLFE and WUMFA Annual… http://www.markandersononline.com/blog/first-beyond-cost-plus-sessions-2015-booked/

Great Article on the Dangers of Intermittent Outages

Ryan Freeman of Florist 2.0 has posted a fascinating article on the subject of intermittent website outages or, as he calls it, twerking.
  Ryan Freeman of Florist 2.0 has posted a fascinating article on the subject of intermittent website outages or, as he calls it, twerking.   Most florists have come to… http://www.markandersononline.com/blog/great-article-dangers-intermittent-outages/