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Accreditations, Certifications & Designations For Florists

There are many different accreditations, certifications and designations a florist can receive and use after their name. A new guide explains all of them.
  There are many different accreditations, certifications and designations a florist can receive and use after their name. A new guide explains all of them.   If you work… http://www.markandersononline.com/blog/accreditations-certifications-designations-florists/

Lubriderm Is Boring, The People Who Use It Aren't

This great Lubriderm campaign creates authority by admitting to a negative, and florists might be able to learn something from it.
  This great Lubriderm campaign creates authority by admitting to a negative, and florists might be able to learn something from it.   If a product makes too many claims… http://www.markandersononline.com/blog/lubriderm-boring-people-who-use-it-arent/

Retail Florists Alliance

The Retail Florists Alliance is a new regional organization for florists in the Northeast. What about options for florists in other areas?
  The Retail Florists Alliance is a new regional organization for florists in the Northeast. What about options for florists in other areas?   The Retail Florists Alliance… http://www.markandersononline.com/blog/retail-florists-alliance/

Tracking Marketing Performance With Discount Codes

Perfect example of how discount codes can help a florist or small business owner track the effectiveness of an advertising or marketing effort.
  Perfect example of how discount codes can help a florist or small business owner track the effectiveness of an advertising or marketing effort.   If almost three decades… http://www.markandersononline.com/blog/tracking-marketing-performance-discount-codes/