The "almost fifty years" part is also important because next year, 2015, is the 50th anniversary of AIFD and their Annual Symposium will be even bigger and better than usual as they celebrate this milestone.
The event takes place in Denver Colorado during the first week of July. It's hard to believe how much the members enjoy and benefit from symposium and this year looks to be something truly special.
There are many different accreditations, certifications and designations a florist can receive and use after their name. A new guide explains all of them.
The Retail Florists Alliance is a new regional organization for florists in the Northeast. What about options for florists in other areas?
After a protracted period of development the new website for the FloristWare POS system is now online.
The Michigan Floral Association is a great organization with a fantastic new website. Here are some of the things that make their new site so excellent.
Yesterday was the birthday of a valued employee, and I got to do one of my favorite things – send her flowers from a real local florist.
The 2014 AIFD National Symposium in Chicago was very special for some great clients (and very nice people).
New content on how florists can use advanced pricing strategies to increase the volume and profitability of their event business is coming to the GLFE and WUMFA Annual Conventions in 2015.
It was a pleasure to attend and participate in the FSFA convention in Weston Florida and meet the amazing volunteers that put it all together. people that attended the session on how advanced pricing techniques can be used to increase sales and profitability in retail floral.
The final FSFA schedule was recently released. The FloristWare session on new pricing techniques for retails florists is scheduled for 10:00 AM the morning of Sunday June 8.
I'll be presenting a Beyond Cost Plus session on new approaches to pricing and quoting events at the 2014 FSFA Annual Convention.